January 2025

Briljent’s 2024 Social Media Highlights: A Year in Review

By Adam Hayden

Summary

Reflecting on Briljent's top social media moments of 2024, highlighting milestones, events, and industry insights that defined our year.

As we wrap up 2024, we’re excited to reflect on some of our most engaging and memorable social media moments. We admit this post might be a little self-centered, but we believe celebrating what resonated with you helps us better serve our clients and partners. By understanding what engages our community, we can continue improving, delivering exceptional value, and celebrating our Briljent culture! Let’s dig in!

Celebrating Milestones on Facebook

One of our standout moments this year was celebrating significant anniversaries with some of our exceptional team members. Tammy Brodzeller and Kasia Forsyth marked their 15-year anniversaries, and Andrea Light celebrated an incredible 18 years with us! Tammy, Kasia, and Andrea joined Briljent President Matt Odum for an evening filled with great food and stories about our journeys at Briljent. We are profoundly grateful to be surrounded by such talented individuals whose dedication and spirit truly embody what makes Briljent special. Their commitment directly translates to the high-quality service and innovative solutions we provide to our clients. Read more on Facebook.

Four people pose shoulder to shoulder facing the camera. They are at a restaurant and behind them is a large window. Kasia is wearing a blue decorative dress, Andrea in a black dress and jacket, Matt in a white shirt, and Tammy in a white shirt and blazer.
From left to right: Kasia, Andrea, Matt, and Tammy

We also celebrated our COO Doug Winterrose’s retirement, marking the end of his decade-long tenure with Briljent. His leadership has driven our growth and innovation, benefiting our clients and partners. We only thought it was appropriate to put him on a golf course!

Two men sit in chairs with a golf course in the background and a plane in the sky pulling a banner that says, "Congrats"
Happy retirement, Doug!

With Doug’s deserved retirement, we highlighted Tammy Brodzeller, who moved from leading our Human Resources organization to taking on the role of SVP Operations. As a woman-owned business, promoting our women in leadership is a values-consistent decision, and Tammy brings deep organizational insight to her new role. Congrats to Doug and Tammy!

For organizational success, our anniversary post celebrating 26 years of service to our clients, partners, and communities was particularly well-received, reflecting our long-standing commitment to making a positive impact.

Networking at MESC24 on LinkedIn

We love LinkedIn for its professional networking opportunities, but you all loved to learn more about the party we threw! Our gathering at The Bourbon Barrel Loft during the 2024 Medicaid Enterprise Systems Conference (MESC24) was a major highlight. We had a terrific time catching up with partners across the Medicaid Enterprise Systems and Health Policy landscape. As a work-from-anywhere company, spending time in person with our team is always extra special. These interactions strengthen our collaborations and enhance the solutions we deliver to our clients. Read more on LinkedIn.

Five people face the camera and smile
Susan (furthest left) and Jessica (furthest right) from Briljent and the team from Virginia’s Medicaid office

Professional Events and Conferences

If MESC was any indication, our posts about professional events and conferences consistently resonated with our LinkedIn audience. Our participation in the Healthcare IT Connect Summit in Baltimore was well-received, showcasing our engagement with industry leaders and our commitment to staying at the forefront of Health IT innovations. Our posts about the ATD24 conference and the APMP’s Bid and Proposal Conference highlighted our involvement in learning and development, organizational change management, and procurement expertise, which are crucial for driving client success. These events allow us to bring back the latest insights and best practices to our clients, ensuring they benefit from cutting-edge solutions.

Industry Insights and Innovations

We ensure our clients are well-equipped to meet challenges and achieve their goals by staying ahead of industry trends. We shared valuable insights on integrating behavioral health data into current systems to enhance patient care and efficiency, demonstrating our commitment to driving positive change.

We also discussed proposed rules and regulations to spark meaningful conversations about the future of healthcare in the digital age, aiding our clients in navigating important developments. Read more on X.

Screen grab from Twitter that is linked in the preceding paragraph
Post featuring the new federal HTI-2 interoperability final rule

Spreading Joy on Instagram

We celebrated the International Day of Happiness on Instagram, spreading joy, enthusiasm, and positivity. We encouraged everyone to take a moment to celebrate the little things that bring happiness and share their smiles with the world. This post, featuring some of our favorite happiness pics from the past year, truly captured the spirit of Briljent. A positive and happy team is more productive and creative, benefiting our clients. Read more on Instagram.

Six people sit around a table with a bouquet of flowers in the center having dinner and looking to face the camera smiling
Smiling faces from left to right: Tammy, Dawn, Jessica, Carla, Susan, and Mike from Briljent

Our posts highlighting the Work from Anywhere policy and team events like the Lunch Brunch Club were popular among our followers. They showcased our vibrant and inclusive work environment. This culture of flexibility and inclusivity helps us attract and retain top talent, ensuring we can continue to deliver exceptional service to our clients.

A Note from our Social Media Manager

Adam here, with a quick note of thanks. I was hired at Briljent out of grad school in 2015. I’ve served in several roles at Briljent, but my communications role has had the biggest impact. It’s a privilege to share our work with the world. I’ve learned so much about our practice areas and our commitment to positively impacting people’s lives.

A man with a cane stands on a stage with a purple and red curtain addressing an audience
Briljent Senior Communications Specialist, Adam, delivering a keynote at a healthcare conference

Each day I come to work is a new opportunity to tell the Briljent story. Thanks to my coworkers, partners, clients, and social media friends and followers for letting us show up in your timelines and feeds! Here’s to even more brilliant possibilities in 2025!

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